Milk It Baby was created with the belief that playtime should be adventurous and educational for the child without parents having to compromise on their personal style. We are redefining baby lifestyle products in pursuit of more luxurious and environmentally-conscious playtime essentials with an aesthetic appeal. Inspired from the multitude of cultures around the world, our travel and culture-based print designs are the perfect way to invoke a love of colour, art and adventure in your child. This is evident in our flagship product the City Tour Reversible Playmat collection. Milk It Baby is a homegrown family business with one of it’s co-founders Roshini Daswani being a leading influencer for fashion, lifestyle and motherhood.